BG · BGO2 Founder
Bruno Gomes
"Without meaning, performance is luck."
I'm Bruno Gomes, or BG, a marketing, growth and revenue executive, founder of BGO2 and author of CMO - Chief Meaning Officer (book in Portuguese).
For more than 20 years, I have connected strategy, customers, data and execution. I believe a brand's strength lies in the coherence between what it promises, what it delivers and the decisions it makes.
My principle: before any recommendation, I ask what the business gains and what the business's customer gains. If the second answer is "nothing", the recommendation is dropped.
Results I built
7.5x
Lingopass monthly revenue, with B2B GTM built from scratch
+600%
revenue from Zupper's owned channels in 30 months
3.8% → 36.5%
of Grupo Kontik bookings coming from marketing
R$ 100 million+ (BRL)
in sales in 18 months on Mega Polo Moda's B2B marketplace
R$ 18 million
in qualified pipeline in 5 months at Inovents
200x
ROI on the BTG Pactual Digital launch
-33% CAC and +34% ARPU
at Leiturinha
R$ 600 million+ per year
in media portfolio under governance
My book (in Portuguese)
CMO –
Chief Meaning Officer
The Marketing Executive Sought After by Great Visionaries in the Age of AI
I wrote this book to put people back at the heart of marketing decisions. Technology expands what we do; meaning defines why we do it.
From reading people to designing experiences, I connect strategy, execution and practical tools so the brand matters in the lives of those who choose it.
Buy on AmazonWhat I have built
I connect business strategy, growth operations and customer experience. The results above come from my career as a corporate executive and as BGO2 founder, since 2012.
2026 - present
Leiturinha (Sandbox Group)
Head of Marketing
Acquisition efficiency and revenue per customer, with data, attribution and Marketing Operations.
2021 - 2026
Grupo Kontik
CMO
Served as CMO of Grupo Kontik, leading marketing, growth and RevOps for Zupper, Kontrip, Kontik Business Travel and Inovents, accountable for strategy, teams, investment, processes and results.
2019 - 2021
Lingopass
Chief Marketing, Growth & Revenue Officer
From IFESP to CFOL and the B2B language platform: business model pivot and B2B GTM from scratch.
2016 - 2019
Mega Polo Moda
Head of Digital, Growth and Marketplace
B2B marketplace built from scratch, breaking even in 15 months.
2012 - 2016
ESV Digital
VP of Digital Strategy and Performance for the Americas
Governance of a media portfolio above R$ 600 million per year.
2012 - present
BGO2 Inteligência Digital
Founder
The tailored growth operation that helps business and customer grow as one organism.
Education
Business Administration with a Marketing focus
National American University (USA)
Executive MBA in Digital Business Management
Digital House
Branding program
Specialization in People Management
Fluent English
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